What is the concept behind the Pradhan Mantri Mudra Yojana

India has over 5.77 Crore small scale business units, mostly acting as sole proprietorships undertaking various tasks for trading, manufacturing, retail, and other small-scale activities. It is significantly large compared to the nation’s organised sector and larger companies, employing only 1.25 Crore individuals across the country. The small scale enterprises carry a tremendous potential to grow and contribute to India’s economy; to fuel this growth, the Government of India has several financial schemes in place, one such is the Pradhan Mantri Mudra Yojana.

PMMY was proposed during FY 15-16’s budget and was launched alongside Micro Units Development and Refinance Agency Ltd. (MUDRA) Bank in April 2015. It aims to deliver financial aid to small scale business owners across the nation. A significant number of micro and small scale firms do not have access to financial instruments like insurance, credit, and loans, which prevents them from establishing or growing their businesses. These organisations often face financial draught, or debt-traps, resulting in production halt or bankruptcy.

PM Mudra Yojana aims to address that issue. MUDRA initiated with a corpus of Rs. 20,000 Crore and a credit guarantee corpus of Rs. 3,000 Crore. It offers advanced to eligible applicants against an affordable rate of interest to ensure business never runs out of working capital.

Target beneficiaries

The targeted beneficiaries of PMMY are non-corporate small business sector or NCSBS. It consists of primarily as proprietorships and partner firms, contributing as small manufacturing units, vendors, machine operators, services sector units, etc. NCSBS used to face a complete absence of financial support due to its unregulated sector; Pradhan Mantri Mudra Yojana details and addresses that issue to mitigate their financial requirements.

The principal objectives of this scheme are the following –

● Implement regulation in the microfinancing system for both lender and borrower to create a stable lending platform and increase participation. It also aims to introduce essential financial habits business owners should have to improve their financial gain.

● Extend financial assistance and credit support to Microfinance institutions (MFIs) that offer monetary aid to small businesses. PMMY does that by integrating co-operative, government-backed, and non-banking financial institutions like Bajaj Finserv under the scheme. They offer Business Loans against minimum eligibility criteria and documentation.

This NBFC also provides pre-approved offers on unsecured credits like business loans and personal loans, as well as secured credits like home loans and several other financial products. Pre-approved offers make availing such credits simple and quick. You can check your pre-approved offer by entering only your name and phone number online.

● Create a system of performance rating and certification for last-mile borrowers so that business owners can evaluate and approach a particular MFI that fulfils their requirements. It will create a competitive environment amongst Microfinance Institutions, resulting in a lower rate of interest and introduction of borrower-friendly terms.

● PMMY will help implement guidelines for borrowers to help them avoid failure and undertake critical business strategy in time. It will also create a set of rules for lenders to follow in case they need to recover money after a default.

● Create a credit guarantee scheme to ensure loan disbursal to micro-businesses.

● Introduce suitable technology to streamline the operations of lending, borrowing, monitoring, and utilisation of disbursed capital.

● Create a standardised set of rules and suitable structure under Pradhan Mantri Mudra Yojana to create a systematic last-mile finance delivery system.

The MUDRA Bank offers credits under three different segments, credit for starters, for mid-range finance seekers, and next level growth seekers. Let's take a look and learn everything a borrower needs to know about PMMY.

● Credit for starters – Borrowers can get loans of up to Rs. 50,000 under this policy. The interest rate can reach as low as 12% per annum for eligible ap

plicants.

● Credit for mid-range finance seekers – It offers loans above Rs. 50,000 and up to Rs. 5 Lakh to applicants. Its rate of interest can vary depending on the lending organisation and a borrower’s creditworthiness.

● Credit for next-level growth seekers – Loans above Rs. 5 Lakh and up to Rs. 10 Lakh falls under this category. Similar to mid-range finance seeker, its interest rate also depends on a particular lender and a borrower’s creditworthiness.

PMMY creates an excellent refinancing platform that helps entrepreneurs become a successful business owner in future. It is likely to develop an organised last-mile credit delivery system and contribute to the country’s economy.

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The margin funding and some facts

Margin trading is for the customers who get profit through any unexpected upward or downward movement. People start investing in many facets, irrespective of knowing its outcome. What is the most efficient way to get the ROI? Few say, real-estate but there is one place where you get the returns no matter what. It’s the share market when you start trading. Hence it can be said that compared to other options one can find a good return if he invests the amount in the share market and try to take the benefit of movement in prices of shares of different companies. With a little knowledge and investment, one can surely trade well in this market and earn a good return on his investment, which is not possible otherwise in any other option.

When to invest and how?

Traders and investors align to invest in economic indicators which are moving towards earning online. However, any person who is new to trading or having hands-on experience is dependent on a stockbroker – who acts as a bridging gap between a trader and stock exchanges. Since the stockbrokers are in high demand, they literally charge very expensively.

The high brokerage fees are morale for the investor. Online stock trading will eliminate a few of these factors and give us plenty of options for the lowest brokerage and with more exposure than before. We get smarter options in online trading. One needs to find the broker who can offer the highestintraday margin.

How does the margin differ?

If you are looking for the lowest brokerage stockbrokers, then the  margin will be according to that. In the industry of stock markets, intraday trading charges are something that you should look after. It has a vital role because it will lead you to the path of profit with a nice curve. There is a difference between the brokerage charges from the broker and online – it hugely differs, and one can choose online trading for distinct reasons. The margin is very good and applaudable.

What to expect apart from low brokerage costs?

When searching for the low brokerage costs, there will be high exposure, and you may come across brokerage firms who can help you with the trading that can be done online. The highest intraday margin is something which any stock market broker should look for when starting the trading. Next comes the low brokerage costs with a lot of exposure in the industry. When few people are unable to pay the fees for the traditional brokers, this concept comes into the picture. One more advantage in this concept is that the person who is trading can directly place the order, whereas in traditional trading – the stockbroker takes charge.

Importance of low brokerage

•       Intraday equity in margin intraday square off
•         Equity delivery
•           Equity futures
•         Currency futures
•           Equity options

These are a few things that you must consider when you are looking for low brokerage vendors and at the same time if you need high exposure. Do careful research and then choose the best stockbroker.

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Find the service providers who can help you save brokerage

The market has lots of options where the trader can earn a good profit if he has proper knowledge of trading and market movement. He must know how to trade in the market and understand the movement of shares in the market with the sentiments and trends that can help the trader to find the option and hit the trade at the right moment. To take part in the market, one needs to have a Demat and a trading account with any broking firm. The trading account needs to have some amount, which is funded by the client and as per the rule of the concerned broking service provider.

The trades and brokerage:

One can trade in the market to take benefit of movement in the share prices of the concerned companies. However, for this, he needs to take the help of a broker who can offer him trading services. It can be via an offline or online platform. The broker earns revenue in the form of brokerage when the client trades in the market. Hence the client has to pay a certain amount to the broker whether he makes profit or loss. This can be termed as a cost to the client, and therefore, every trader prefers to go for a service provider who can offer services at low brokerage rate. For the bulk traders, the brokerage can be a huge cost, and therefore they prefer to go for the discountbrokers in India with the help of which they can earn hefty profit with every trade.

The difference:

In the share market, one can find the service providers for trading who are full-service providers and discount service providers. The full-service provider is the one who offers trading as well as advisory and consulting services while the discount broker offers only trading services. The rate of the brokerage with a full-service provider is much higher compared to the discount broker and hence those who need to go for trading only love to have services of a discount broker only.

Some other options:

In present times, there are also some service providers who charge a nominal amount as a brokerage if the client goes for online trading. It is so because if the client goes for online trading, he is not supposed to be offered the services of a bolt operator and the service provider can save ample of his amount on such cost. On the other side, the traders who have facilities of computer and internet can trade themselves if they know how to trade in the market. The companies also offer their help to such traders who want to go for the online trades but do not know how to deal.  They can learn this modern way of trading and save a good amount on brokerage, which can again help them to reinvest the amount in the market and earn some more profit on the same.

Hence those who want to save their cost of trading, this option can prove much useful.

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What are the impacts of GST on the growth of GDP in India?

Goods and Services Tax is one of the significant tax reforms this nation has ever witnessed. This unified tax system came into effect to subsume indirect taxes levied by the State and Central Governments. Such extra charges include VAT, service tax, CST, Excise duty, etc.

The primary motive of this new structure is to put an end to the cascading effects of taxes on services as well as products. This, in turn, amplified the production, leading to an increase of 1% to 3% in GDP.

Once you register under GST, you would receive a GST identification number, with which you can file your returns.

How GST affected the Indian economy?

The impact of GST on the nation's economy has been iconic. It has been witnessed that GST has accomplished in changing the economic condition of this country, for better.

• Removal of tax on tax or double taxation

The impact of GST on small and medium businesses has been highly significant. Cascading effects of taxes on goods and services have finally come to an end. This was a significant problem for all the service providers as they felt burdened financially. Earlier, they had to pay taxes on goods as well as services respectively, which unified in this case. Before GST came into the role, products and services had a total rate of 140%, which stopped once the taxation procedure became unified.

• Competition is increasing rapidly

According to the old tax system, approximately 25-30 % of retail prices were charged as taxes. One such latest impact of GST was the reduction of paying extra charges, and thus, consumers had to pay a lesser amount on goods as well as services. This has been a great deal for business owners as their production increased, whereas the cost remained intact. Hence, this enhanced the competition in market.

• Tax structure got simplified

Calculating taxes under this system became a much simpler procedure. It replaced the multiple charges on every stage and saved several resources used to be invested on calculation earlier. This has also united the entire taxation system; all the state governments are bound to follow the GSTIN system only.

• The nation's economy is united

Before GST was imposed, transporting goods from one state to another was a hectic and tiresome procedure. However, now, the system is less complicated, and products can be easily transferred from one location to another with minimal effort. This, in turn, encourages accomplishing PAN India. E-way bills have made it easier to transport goods all around the country without any extra measures.

• Exporting goods has also been enhanced

Among various alterations, the impact of GST on working capital for businesses is one of the most significant ones. Since the production cost has dropped, this has led to high profits while dealing with the international market. The number of exports has been increasing rapidly, leading to increased competition.

• Input cost has been reduced remarkably

The headache of extra taxation such as VAT is no longer a matter of concern for service providers. The abolition of multiple taxes has ensured that input cost is significantly reduced.

Thus, it is quite evident that as an impact of GST, an immense number of opportunities have opened up for the Indian economy to flourish. If you own a business as well, it is imperative that you opt for GST registration right away. However, make sure that you keep the GST documents safe and secure because they are essential in order to apply for a business loan.

Once done with the GST registration procedure, you can avail such loans from various reputed financial institutions, like Bajaj Finserv. Additionally, they also provide with several pre-approved offers, valid on numerous credits to simplify the entire procedure and make it less time-consuming.

However, ensure that the GST documents are kept safe and secured so that you can provide them while availing loans. Such credits would help you increase the working capital of your business.

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5 Essential Steps to Start Your Own Pathological Lab

The healthcare industry in India has seen significant growth in recent years. Rapid commercialisation has introduced many privately owned healthcare facilities across the country. It has also brought a significant increase in the number of ancillary industries like a prescription drug store, care options, and diagnostics and pathological labs.

The medical diagnostics market is growing at a rate of 15% to 20% every year. A recent study places the market worth approximately Rs. 40,000 Crore in 2018. New rules made acquiring a licence for pathology lab much easier, making it one of the bestbusiness ideas in India to tap into the growing healthcare industry.

Starting your pathological lab

You have to go through several steps to start your path labs in India. These generally involve setting up the necessary arrangement, calculating the cost of an establishment, and acquiring the necessary paperwork to start a pathological lab.

Let’s take a look at how to open a pathology lab and what are the steps required.

• Planning –

Proper planning is one of the most crucial steps to start a path lab. You have to decide on the scope, capacity, and services provided by your path lab.

Pathological labs generally provide various services like clinical pathology, cytopathology, histopathology, serology, haematology, biochemistry, etc. Your clinic’s facility, equipment, personal, expenditure, and even necessary licence for pathology lab will change according to these services provided.

• Creating the infrastructure –

Another crucial step is to decide the infrastructure required for your pathological lab. A pathological lab should include a patient waiting area, dedicated lab and processing space, separate examination spare, storage area, and segregated sample collection and disposal areas.

However, creating the necessary infrastructure can put a significant financial strain on your budget. Several aspects like land acquisition, creating a workspace, etc. will be included in the process. Even renting a suitable place in an urban area will require significant financial backing.

You can opt for a business loan to tackle such monetary requirements without depleting your savings. Several financial institutions including NBFCs like Bajaj Finserv offer such loans with attractive features and benefits. Bajaj Finserv even provides pre-approved offers on credits like business loans as well as personal loans, home loans, and several other financial products. Such offers simplify the process of availing finance and help you save time. You only have to share some essential details online to check your pre-approved offer.

• Procuring licence and registration –

You will have to acquire the necessary licence for the pathology lab after completing the planning process. You will also have to comply with some basic and some legal requirements based on the state you will open your business in. Here is a list of the licences you will require.

1. Registration under the Shops and Establishments Act.
2. Registration under the Clinical Establishment Act.
3. Permission from the Director of Health Services.
4. Accreditation from National Accreditation Board for Testing and Calibration.
5. Registration under Biomedical Waste Disposal Body.
6. Accreditation from Good Clinical Practices.
7. Approval for waste generation from the local Pollution Board.
8. No Objection Certificate from the local Fire department.
9. No Objection Certificate from the local municipality.

• Procuring equipment and consumables –

The machinery required for your pathology lab will differ according to the types of services you offer. However, some common equipment includes –

1. Fridge.
2. Centrifuge.
3. Incubator.
4. Pipettes.
5. Autoclave.
6. Sterilisation equipment.
7. Lab management software to automate billing, payment, data handling, and report generation.

You will also need a large stock of disposables like a hypodermic syringe, consumables for blood collection, sterilised medical wear, etc.

• Hiring the necessary staff –

You will require a team of experienced and qualified staff to keep your lab operational. The pathological lab will also require a qualified signatory or an MD pathologist or a microbiologist to comply with the regulations enforced by the NABL or Clinical Establishment Act.

These are some of the essentials that a checklist for how to start a pathology lab must include. The above mentioned steps will act as a guideline to help you organise the necessary equipment and financing to start your venture into the Medicare industry.

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Checklist for WeChat Promotion

What do You Need to Know about WeChat? How To Grow and Advertise Your Business in the Smartest Way? 

Tencent's WeChat, as China's biggest web-based social networking stage with 987 million Monthly Active Users, has clearly built up an interesting and rewarding model for development in what has turned into a 'WeChat Centric Society'. It is the bedrock of social correspondences in China and the stage you have to build up a nearness on as a feature of any far reaching methodology.

Here I need to investigate the key highlights of: 

•          Reasonable Advertising Strategy
•          Step by step instructions to Leverage WeChat as a Powerful Tool for Growth

The point is to enable you to arrive at educated decisions about China's main informal organization and how you can use it for development in an even minded manner. 

WHAT IS WECHAT'S VISION? 

Right off the bat It's critical to comprehend the vision and extent of this stage as a publicist with WeChat's definitive objective of being the authoritative 'one stop shop' for clients acknowledged in current China. This is a stage that provides food for clients day by day needs in a one of a kind way.

WeChat has turned into the bedrock of social correspondence and one of the most coordinated specialist co-ops on the planet. 

CONSIDER HERE A SHORT Once-over OF WECHAT SERVICES 

•          Content, Audio, Image Messaging
•          Live Video Sights
•          Minutes (similar to a FB News Feed)
•          Didi (Taxi requesting application implanted)
•          Dating Services
•          E-Wallet and Payment Services
•          Booking trips, film tickets and so on
•         Tencent News
•          Consolidated JD Shopping Channels
•          WeChat Stores
•          Smaller than normal Programs/Apps
•          WeChat Browser
•          Geolocation and Mapping Services

Tencent have either legitimately created WeChat administrations to provide food for client request or shaped rewarding associations (just like the case with DIDI and JD), to oblige the Chinese customer.

On the off chance that there is one thing western firms can gain from WeChat is their extra-standard capacity to address client issues and restrict.

This abundance of administrations and huge client number is an immense accomplishment and places WeChat in an exceptionally incredible position.

They would now be able to take advantage of their abundance of information for Business Development just as join forces with Global players hungry the world over to arrive at Chinese purchasers on the stage.

WECHAT PAY AS A POWERFUL INFRASTRUCTURE

When promoting items and administrations on WeChat it's essential to comprehend the e-wallet/WeChat installment framework. This is an advanced installment administration connected to a clients ledger for moment installment on the stage.

For publicizing items this loans itself frequently to 'Streak Sales' or 'Imprudent Purchasing'. The intensity of this installment is that it couples online business with informal communication. WeChat facilitated stores can be used to drive traffic and create deals all without leaving this stage.

Consider then that in-framework advertisements direct people to a WeChat facilitated store which takes into account an in-fabricated and moment installment. From numerous points of view a publicists dream.

The adequacy of promoting on WeChat is that clients don't leave the stage. This additionally implies you should improve content at each phase of the publicizing procedure (HMTL5 Format for WeChat).

Developing WECHAT FOLLOWERS THE KEY

This is the key for any new brand or business on WeChat. It's fundamental to comprehend that WeChat is a shut system, that is, clients can possibly observe posts and substance in the event that they are associated with you.

For substance to be noticeable you have to create and fabricate that network around your record. I see WeChat as a key gateway for offering data as well as drawing in to clients in Q&A, sending bulletins and at last giving impetuses to supporters to connect with your record.

The most dominant motivation is quality substance; what interesting offering, experiences and instruction would you be able to give to the end client? What will keep them coming back to your record and impart that much looked for wonders of brand steadfastness.

HERE'S SOME KEY TIPS FOR FOLLOWER GROWTH 

•          Keep Content Focused on Your Specific Niche
•          Set up yourself as a local master in your general vicinity
•          Give totally extraordinary experiences/offers that are just accessible from your record.
•          Consider HTML5 substance arranging for a far predominant client experience.
•          It sounds so clear yet remain exceptionally social, re-post and re-share client produced content on your page, carry buyers into the discussion and reward them for your doing as such.
•          Quality substance likens to shares on 'minutes bolsters', nothing is more dominant than P2P sharing among social gatherings. 

So what you have is a chicken/egg circumstance, how would you develop your supporters without that present base and social gathering.

Obviously you need substance to be seen outside of your system.

Source : MarketingtoChina.com, seoagency, technode, quora

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